Having a successful dental clinic requires more than working hard as a dentist. The professional needs to learn how to manage and grow his business.
Gestão em Odonto is an online course that teaches from basic concepts and procedures of a daily clinic management to topics on the legal area and examples of contracts.
To make the content more attractive for its students, I sought references from an environment that they already knew and identified with. I did an in-depth research on dental clinic spaces, all the rules, norms and indications, such as wall colors, types of finish, air circulation area, and all the details that actually make the environment a clinic. With this information in hand, I created the visual identity, all its elements and rules of use.